First Impression

5-second first reaction tests

Show a design for just 5 seconds, then ask participants what they remember and how they felt. Measure whether your key message and visual hierarchy communicate effectively at first glance.

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5-second first reaction tests

Landing page headline testing

Brand perception research

Visual hierarchy validation

Marketing creative assessment

Recall accuracy, emotional response, key element identification

How It Works on Afkar

Create Your Study

Set up your study in minutes — choose settings, add tasks, and customize for your audience.

Recruit Participants

Access our MENA participant pool or invite your own users. Real people, real insights.

Analyze Results

View responses in real-time with built-in analytics. Export data or share with your team.

Try First Impression on Afkar

Launch your first First Impression study in minutes. No subscription required.

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