Most UX surveys are a waste of everyone's time. They ask vague questions, get vague answers, and sit in a spreadsheet no one ever opens.
But well-designed surveys are one of the fastest ways to collect actionable feedback from hundreds of users. The difference isn't the tool — it's the questions.
This guide gives you 50 proven UX survey questions organized by research goal, plus tips for writing your own and analyzing the results.
Every survey should answer one clear question. If you can't fill in this template, you're not ready to write questions:
"After this survey, I will know __________ and I will use that to __________."
Examples:
- "I will know which features users value most, and I will use that to prioritize the Q2 roadmap."
- "I will know why users abandon onboarding, and I will use that to redesign the first-run experience."
| Type |
When to Use |
Example |
| Likert scale (1–5) |
Measure agreement or satisfaction |
"Rate your satisfaction with checkout" |
| Multiple choice |
Categorize responses |
"Which feature do you use most?" |
| Open-ended |
Discover unexpected insights |
"What's the hardest part of using [product]?" |
| NPS (0–10) |
Benchmark loyalty |
"How likely are you to recommend?" |
| Task-based |
Validate specific flows |
"Were you able to complete [task]?" |
- What was your first impression of [product]?
- How easy was it to get started? (1–5 scale)
- What almost stopped you from signing up?
- How did you first hear about us?
- What were you hoping [product] would help you with?
- Was anything confusing during setup?
- How long did it take to see value? (Same day / Week / Month / Still waiting)
- What feature did you try first, and why?
- Would you describe [product] to a friend? If so, how?
- What's one thing we could improve about the onboarding?
- Which features do you use most frequently?
- Which features have you never used?
- Is there a feature you wish existed?
- How would you feel if [feature] was removed? (Very disappointed / Somewhat / Not at all)
- How often do you use [product]? (Daily / Weekly / Monthly / Rarely)
- What task takes you the longest to complete?
- Have you found any workarounds for missing features?
- Which feature saves you the most time?
- What would make you use [product] more often?
- Rate the overall usefulness of [product] (1–10)
- How easy is it to navigate [product]? (1–5)
- Have you ever felt lost or confused while using [product]?
- Is there anything you find hard to find?
- How would you rate the visual design? (1–5)
- Does [product] work well on your mobile device?
- Have you encountered any bugs or errors recently?
- How fast does [product] feel? (Very fast / Fast / Average / Slow)
- Is there a page or screen you avoid? Why?
- How does [product] compare to similar tools you've used?
- If you could change one thing about the interface, what would it be?
- How satisfied are you overall? (1–10)
- How likely are you to recommend [product]? (NPS 0–10)
- What do you like most about [product]?
- What frustrates you most about [product]?
- Has [product] met your expectations? (Exceeded / Met / Below)
- How likely are you to renew your subscription?
- What would make you switch to a competitor?
- How would you feel if [product] shut down tomorrow?
- Would you pay more for additional features? If so, which ones?
- How has [product] changed the way you work?
- What's the main reason you're considering leaving?
- Is there anything we could do to keep you?
- What would need to change for you to come back?
- Did you find an alternative? If so, what made it better?
- Was pricing a factor in your decision?
- Did you feel you got enough value for the price?
- How was your experience with customer support?
- Were there features you expected but didn't find?
- Would a different plan or pricing change your mind?
- One thing you'd tell us to improve:
- Keep it short. Aim for 5–10 questions max. Every question has a cost (participant fatigue).
- Lead with easy questions. Build momentum before asking hard ones.
- Don't double-barrel. "Is the product fast and easy to use?" — that's two questions.
- Use the participant's language. Avoid internal jargon.
- Always include one open-ended question. It catches insights you didn't anticipate.
Ready to send a survey? Create a survey study on Afkar and reach Arabic-speaking participants in the MENA region in minutes.
